You decide what goes live
Put a pause before anything is published or sent. The run shows you the post in full, and carries on with your answer.
Marketing
Ship every week. Approve every word.
Lodol drafts from your content plan, publishes to WordPress and X, watches your rankings and reads what your market is saying, on a schedule and in the tools your team already uses. Nothing goes live until a person says yes.
Free to start, no credit card. Nothing charged per word or per post, and every plan has unlimited seats.
Marketing calendarHarbor Goods · week of Oct 12
Send a prompt to an OpenAI modelOpenAIOutlined “Close the books in three days”, next on your plan
Await human inputLodolMaya read the outline and typed approve- Send a prompt to an OpenAI modelOpenAI1,450 words written to that outline
- Await human inputLodolMaya read the post and typed publish
Create a postWordPressLive on harborgoods.com/blog
Published after two yeses from Maya
Fits your stack
Keep your stack. Lodol keeps it moving.
No new platform for your team to learn and nothing to migrate. Lodol works between your plan, your site, your channels and your numbers, and asks before anything goes public.
The plan is set
Topics, angles and briefs, kept wherever your team already plans.
Drafts get written
Outlines, posts and images drafted in your house style, for a person to approve.
Posts go live
Published to your site and your channels, once someone says yes.
Campaigns go out
Audiences and sends kept in step with what your customers do.
Results come back
Traffic, ad results and mentions, reported where the team will see them.
767 apps and 8,629 actions in all, and a workflow can call any other tool’s API directly, so nothing has to move for Lodol to fit in.
Explore all integrationsReady to run
Start from one that already works.
Built and tested by our team for the work that fills a marketing week. Open one, connect your apps, and it runs.
WeekdaysApprove the outline, then the post, then publish
Takes the next topic off your content plan, asks you to approve the outline, writes the post to it, and publishes only if you say so.
Silence never publishes. Type publish and it goes live; anything else leaves a WordPress draft.
Open this workflow
WeeklySEO position and content decay watch
Tracks where your pages rank each week, catches the ones slipping, and says what to change on each.
Only a page that has lost ground is written up, and the advice comes from the evidence it measured.
Open this workflow
DailyPost your queued content to X on schedule
Publishes the posts in your spreadsheet queue on the day each one is due, and writes the date and link back so none goes out twice.
Nothing goes out twice or early, and a post too long for X waits rather than going out cut short.
Open this workflow
WeeklyWeekly Reddit mentions digest
Finds posts about your product in the subreddits you watch, filters out the coincidences and emails a weekly digest.
The AI has to say why each post is really about you. One it can't justify is left out.
Open this workflow
ManualWrite the guide you give away, from your brief
Turns your brief into a giveaway guide or checklist in a new Google Doc, using only the facts and figures you supplied.
Every figure is checked against your brief. A section that needs one you didn't give isn't written.
Open this workflow
Every 30 daysFind out who you are competing with
Finds the companies competing with you from a description of your business, and files a researched profile of each in Notion.
Written only from each company's own site. What the site doesn't say is marked 'Not stated on their site'.
Open this workflowCompared
Lodol or an AI marketing platform?
Jasper, AirOps and Writer are AI platforms built for marketing teams, and they are good at it. Here is how they compare with Lodol on what a marketing team weighs.
| What a team asks | Lodol | Jasper | AirOps | Writer |
|---|---|---|---|---|
| Published pricing | Yes. Free, or from $18 a month, with unlimited seats | Yes. Pro from $59 a month for one seat; Business by quote | No. Not shown; priced by task volume | No. Not shown; per-seat plans |
| Try it without a sales call | Yes. Free plan, no card | Yes. 7-day free trial | Yes. Start for free | Yes. 14-day trial, no card |
| Connects to your marketing stackYour site, social, email and analytics. | Yes. 767 apps, including WordPress, X, Mailchimp and Google Analytics | Partly. Integrations including Webflow and Slack | Partly. CMS publishing and Search Console; little social | Partly. Connectors including Webflow and Contentful |
| Build your own workflows | Yes. Any trigger, any steps, across your apps | Partly. No-code agent builder, on Business | Yes. Visual workflows and agent playbooks | Yes. Playbooks; 5 on Starter |
| Runs on its ownOn a schedule, or when something new arrives. | Yes. On a schedule, or when something new lands in your apps | Partly. Scheduled runs, on Business | Yes. Schedules, webhooks and monitors | Yes. Schedules and app events |
| A person approves before it publishes | Yes. Any step waits for a person; every run traced | Partly. Approval before Webflow publishing, in beta | Yes. Human review step and run history | Yes. Step approvals in playbooks |
| Brand voice built in | Partly. Your house style, written into each AI step | Yes. Brand voices, style guide and audiences | Yes. Brand kits, with brand-adherence scoring | Yes. Voice profiles, banned terms and its own model |
| From Claude or ChatGPT | Yes. Your AI builds workflows that keep running | Partly. Brand context in Claude, on Business | Partly. Claude connector for insights and grids | Partly. A developer MCP server |
If you want an AI writing platform that knows your brand inside out, Jasper, AirOps and Writer are built for that. If you want the work around the writing to run every week, from the plan to the post to the rankings and the reports, across the tools you already use, with a person approving what goes live and nothing charged per seat or per word, that is Lodol.
From each company’s own website, checked October 2026. Products change; if something here has, tell us and we will correct it.
Sources
- Jasper: homepage
- Jasper: pricing
- Jasper: integrations
- Jasper: Jasper IQ
- Jasper: Studio
- Jasper: Webflow
- Jasper: scheduled runs
- Jasper: MCP server
- AirOps: homepage
- AirOps: pricing
- AirOps: workflows
- AirOps: triggers
- AirOps: human review
- AirOps: brand kits
- AirOps: Claude connector
- Writer: homepage
- Writer: plans
- Writer: connectors
- Writer: playbooks
- Writer: triggers
- Writer: step approvals
- Writer: MCP server
In control
Nothing goes public until you say so.
A post, a send, a reply in a thread: any step can wait for the person who owns the brand. Every run is on the record, and every change to a workflow can be undone.
Roll back to what worked
Every edit is a version. Open any one to see what changed, and restore it in a click.
Decide who can do what
Owner, admin or member, per person, so the workflows that publish under your name are changed only by the people who should.
See exactly what happened
Every run is traced step by step, so when someone asks how a post went live, you can see who approved it, and when.
Questions marketing teams ask first
It writes in the house style you describe, with the AI model you choose. The lead magnet template goes further and uses only the facts in your brief, leaving a marked placeholder where a figure is missing rather than making one up. Nothing on this page is published until a person has read it and said yes.
WordPress and Contentful for your site; X, Instagram, Facebook Pages and TikTok for posting; Mailchimp, Klaviyo, HubSpot and Customer.io for email; Google Analytics, Google Ads and Meta Ads for results; and Slack, Notion, Airtable and Google Sheets, among 767 apps. If a tool you use has an API, a workflow can call it directly.
Only if you build it to. The templates on this page either save drafts or wait for a person to type publish, and anything else leaves a draft. You decide, step by step, what needs a yes.
Credentials are encrypted in transit and at rest. Roles decide who can run, edit and manage each workflow, every run is recorded step by step, and AI steps run on your own model key, under your provider's terms.
Not per seat, word or post. Free includes 200 runs a month. Builder starts at $18 a month for 2,500 runs and Pro at $120 for 10,000, and every plan has unlimited seats. A run counts once, however many steps it takes. AI steps are billed separately by your model provider, at its own rates.
No. Ask Claude or ChatGPT for the workflow in plain words and it builds it in Lodol, or build it step by step in the visual editor. Every template on this page can be opened, connected and run as it is. On the Enterprise plan, our team can build your workflows for you.
Start with this week's post.
Open the outline workflow, point it at your content plan and approve the first one yourself. Free to start, no credit card.
Free plan, no credit card · Credentials encrypted in transit and at rest · Security and trust