Meta Conversions API

• Get current userGet the Meta user or system user the access token belongs to.
• List ad accountsList the ad accounts the access token can reach, with currency and status.
• List datasetsList the datasets (pixels) of an ad account with when each last received an event.
• Get datasetGet one dataset with its automatic matching, cookie and data use settings.
• Update datasetRename a dataset or change its automatic matching, first-party cookie or data use settings. Only the fields given change.
• Get dataset event countsCount the events a dataset received in the last 7 days, by event, device, browser, page or host.
• Send eventSend one server-side event (a purchase, lead, sign-up or your own) to a dataset. Emails, phones and names are hashed for you; add a test event code to try it safely.
• Send purchase eventSend a Purchase event with its value and currency, so Meta can measure and optimise for sales. Customer details are hashed for you.
• Send lead eventSend a Lead event for someone who asked to be contacted, so Meta can find more people like them. Customer details are hashed for you.
• Send events in a batchSend up to 1,000 events at once from a list, such as rows from a spreadsheet. Each event's user_data holds plain values (email, phone, first_name...) that are hashed for you.
• List custom conversionsList an ad account's custom conversions with their rules and last activity.
• Get custom conversionGet one custom conversion with its rule, event type and default value.
• Create custom conversionCreate a custom conversion that counts visits to pages whose address contains some text, and/or a named event, on a dataset. Meta allows up to 100 per ad account.
• Update custom conversionChange a custom conversion's name, description or default value. Meta does not allow changing its rule.
• List custom audiencesList an ad account's custom audiences with their size and status.

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